Scaling Global Lead Generation

The Result: 3X YOY increase in qualified leads and £9M in online revenue.

The Expert Play: Acting as a Fractional Director to build a global lead generation strategy and automated nurture program across 16 countries.

Data-Led Global Growth

The Result: 73% revenue increase during quiet periods and 25% peak growth.

The Expert Play: Implementing a business growth framework to align global inventory, SEO, and promotional calendars across four major regions.

High-Conversion Product Launches

The Result: 64% increase in conversion rate for Disney and Star Wars launches.

The Expert Play: Delivering conversion rate optimisation and a headless CMS implementation to drive agile, high-growth results as a Shopify expert.

The Multi-Channel Growth Engine

The Result: 40% increase in online sales and 65% growth in email revenue.

The Expert Play: Leading a complex ecommerce replatforming and full UX redesign to transform the brand into a digital-first leader.